What To Know About Pink Friday

It’s Pink Friday time already. Ya’ll, the months have been flying by … I honestly can’t believe it’s November already. Is it just me or do things start to pick up when the weather changes? That said, I want to make sure you have all the deets about our annual Pink Friday Sale at Effie’s Paper. This year our Pink Friday Sale is November 17th through midnight on November 20th.

What Is Pink Friday?

Some may think that Pink Friday is Nikki Minaj’s debut studio album that was released in November 2010. And it is. The internet seems to credit the ladies at the Boutique Hub (the world’s largest boutique industry community connecting small businesses, e-commerce retailers, wholesalers, and industry services and experts) for coming up with Pink Friday in 2020. But, if you’ve been riding with Effie’s Paper for a minute, you know that we’ve been celebrating Pink Friday the week before Thanksgiving since at least 2018.

My reason for starting Pink Friday was to give our audience an opportunity to shop small and get a chunk of their holiday shopping done before heading into the Thanksgiving holiday weekend. I believe that your holiday weekend should be spent with family and friends, not shopping and stressing out about getting the best deals.The Boutique Hub, says they formed the event out of “an abundance of need to support small business retailers during an unprecedented time.” Suffice it to say, we’re all on the same page.

In essence, Pink Friday is a small business spin on the traditional Black Friday shopping experience, reminding people to #ShopSmallFirst. 

How Does The Pink Friday Sale Work?

It’s super simple. Pink Friday is the Effie’s Paper version of Black Friday. Important things to know:

  • This year our Pink Friday Sale is Friday, November 17th – midnight, Monday, November 20th.
  • If you subscribe to our newsletter, you will receive an email the morning of the 17th to let you know the sale has begun and what the discount is. Not on the list? No worries, just click here to be added.
  • VIPs get early access to the sale. Becoming a VIP is easy, click here to get into the sale early.
  • You don’t have to worry about a promo code, the discount will be applied at checkout.

What Kinds Of Deals Will There Be?

I can’t tell you that! It would spoil all the fun. But, simply put, Pink Friday is our biggest sale of the year. And, this year the discounts are going to be bigger than they ever have been. Definitely subscribe to our newsletter to be in know or if you prefer text notifications, click here to get added to our SMS list.

One thing to note is that we’ve got lots of new products and are in the process of adding them to the website, so be sure to check out effiespaper.com ahead of time to create your gift list and your shopping plan! Heck, go ahead and start adding products to your cart so that all you have to do is checkout on November 17th.

Do You Have Gift Guides?

Of course, we do! We’ve got a little something for just about everyone on your list. Just click the image and it will take you to that gift guide and all of our gift suggestions for that particular guide.

And if you have any questions, you can always reach us at 914.488.4253 daily from 10 am – 6 pm or by email at orders@effiespaper.com.

PRO TIP: Start making your gift list now to maximize scoring some of the best gifts during the sale!

Dr. Donna Baines, Effie’s Paper VIP Customer

Pink Friday is the perfect time to grab gifts for your mom, aunts, sissy, bestie, co-wokers and anyone else on your list! And it’s always good to snag a few extra gifts so that no one leaves your home empty-handed.

Why PINK Friday?

It’s no secret that we love the color pink around here. Read more about the color pink and why we love it here. The color pink is all over our Instagram feed, and our Pinterest account, our products tend to be pink and we talk a lot about the power of pink.

So when it came time to name our yearly sale, the name came quite easily. It’s our own rendition of Black Friday and we love pink. Hence the name was born!

Happy Shopping!

Trust me, you’re not going to want to miss this event. And, if you want to get all the deets and early access to the event, click here to get on our PINK FRIDAY VIP list girlfriend. We’ll be sharing reminders leading up to the event – so you won’t miss it!

Let me know if you have any questions!

Stylishly Yours,

Kalyn signature

This post contains affiliate links and I may earn commissions for purchases made through links in this post. Please see my disclosures for more information. Thank you so much for your support!

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